FAQ
What does Setting the Record Straight Media Agency do?
Setting the Record Straight Media Agency is a writing, editorial, media and public relations consultancy specialising in high-quality, text-based communication. Our work spans journalism, institutional writing, executive communication, political analysis, conference coverage and disciplined media engagement.
What types of writing services do you offer?
We provide long-form journalism, opinion and analysis, speeches, press releases, media statements, reports, profiles, features, brand narratives, website copy, social media content, policy documents, and ghostwritten work. All writing is evidence-led, structured, and designed to withstand scrutiny.
Do you offer editing services?
Yes. Editing is central to our practice. We offer structural editing, substantive editing, copy editing and proofreading for complex, high-stakes documents, including institutional reports, policy documents and academic work.
How is your editing process structured?
Our work follows a four-tier editorial system: technical editing, digital-assisted editing, quality-assurance proofreading and client review, and final consolidation and document setting. This process ensures accuracy, coherence, and publication-ready output.
Do you work with government, public institutions and corporates?
Yes. We work across public institutions, regulatory environments, civil society and the private sector, providing writing and editorial services that prioritise accuracy, clarity and accountability.
Do you offer media and public relations services?
Yes. We provide media strategy, content development, messaging documents, issue framing, spokesperson preparation and reputational support. Our approach is rooted in content and credibility, not spin.
Do you provide conference and event coverage?
Yes. We offer mobile newsroom services for conferences and summits, including press statements, live reporting, daily summaries, executive quotations and post-event reports. Photography and video services are available on request through trusted partners.
Do you offer political analysis and briefings?
Yes. We provide political analysis and State of the Nation-style briefings for conferences, institutions, and organisations that require informed interpretation of South Africa’s political environment.
Do you moderate panels, webinars and live discussions?
Yes. We offer professional moderation and facilitation for panels, webinars, roundtables, and live conferences across politics, business, and policy, ensuring disciplined, evidence-based engagement.
Do you provide media training?
Yes. Through strategic partnerships, we provide media training for C-suite executives and media-facing professionals, with a focus on message discipline, interview preparation, and ethical engagement with the media.
Do you provide translation services?
Yes. Professional translation between isiZulu and English, Afrikaans and English, and other official South African languages.
Do you translate more than just documents?
Yes. Websites, press releases, policies, and formal communications.
Do you offer brand design?
Yes. We design and refresh brand assets aligned to strategy and message.
Do you redesign existing brands or start from scratch?
Both. We revamp, refine, or build new brands where required.
Do you audit websites before redesigning them?
Yes. Content, navigation, structure, and competitor positioning are assessed first.
Do you only handle content changes, or do you also do complete website revamps?
Either. We fix what needs fixing.
What We Don’t Do
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- We do not produce propaganda, spin, or reputation-laundering content.
- We do not manufacture narratives, distort facts or suppress context to suit expedient outcomes.
- We do not accept assignments that require the dilution of truth, the misrepresentation of record or the substitution of evidence with rhetoric.
- We do not engage in clickbait writing, viral content production for its own sake, or language designed purely to provoke without substance.
- We do not trade rigour for noise, nor do we dress opinion as fact.
- We do not ghostwrite content that we cannot defend on record.
- We do not participate in campaigns that undermine ethical journalism, institutional accountability or public trust.
If your work must hold on record, begin a disciplined engagement with Setting the Record Straight Media Agency. Share the context, the audience and what is at stake. We respond with a clear assessment of scope, timelines and editorial approach.